/* =====================================================================
   HÍBRIDA ARQUITETURA — LP de captação (M² BLACK)
   ---------------------------------------------------------------------
   Identidade vinda do kit de marca (Identidade Visual/kit_preparado):
     · vermelho aplicado #c1272d (o manual DIGITA #cc3333, vale o aplicado)
     · preto institucional, cinzas #cccccc / #9b9a9a
     · símbolo = H em malha 5x5, barra de 1 módulo, cantos 100% retos
       -> radius 0 em TUDO, e os dois motivos do kit (cheio e banda) viram
          marcador de eyebrow, régua de título, divisória e textura
     · tipografia: Paralucent é licenciada e não existe na web; Figtree é a
       substituta oficial do kit. A hierarquia é a do logotipo:
       sans pesada e apertada + linha fina espaçada em caixa alta.
   Verde entra SÓ em botão de conversão (form, popup, CTA fixo, FAB).
   ===================================================================== */

:root {
  --brand: #c1272d;
  --brand-dark: #993333;
  --brand-light: #cc6666;
  --brand-soft: rgba(193, 39, 45, 0.10);

  --ink: #0b0b0b;
  --ink-2: #141414;
  --ink-3: #1f1f1f;
  --white: #ffffff;
  --off: #f7f6f5;
  --line: #e6e2e1;
  --line-dark: rgba(255, 255, 255, 0.14);
  --gray: #cccccc;
  --gray-2: #9b9a9a;
  --text: #1a1a1a;
  --text-dark-bg: #e8e6e5;

  --green: #1fa858;
  --green-deep: #17974c;
  --green-light: #2bd46e;

  --font-display: 'Figtree', system-ui, -apple-system, sans-serif;
  --font-body: 'Figtree', system-ui, -apple-system, sans-serif;

  --container: 1200px;
  --gutter: clamp(20px, 4vw, 40px);
  --header-h: 74px;
  --topbar-h: 34px;

  --fs-h1: clamp(2rem, 1.15rem + 3.4vw, 3.6rem);
  --fs-h2: clamp(1.7rem, 1.15rem + 2.1vw, 2.7rem);
  --fs-h3: clamp(1.15rem, 1.05rem + 0.5vw, 1.4rem);
  --fs-lead: clamp(1rem, 0.96rem + 0.24vw, 1.12rem);

  --shadow: 0 24px 60px -30px rgba(0, 0, 0, 0.55);
  --ease: cubic-bezier(.2, .7, .2, 1);

  /* Motivos do kit, em data URI: funcionam em file://, print e PDF */
  /* símbolo oficial (H em malha 5x5), medido no arquivo do kit */
  --mark-full: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 5 5'%3E%3Cg fill='%23000'%3E%3Crect x='0' y='0' width='1' height='5'/%3E%3Crect x='4' y='0' width='1' height='5'/%3E%3Crect x='2' y='0' width='1' height='2'/%3E%3Crect x='3' y='0' width='1' height='1'/%3E%3Crect x='2' y='3' width='1' height='2'/%3E%3Crect x='1' y='4' width='1' height='1'/%3E%3C/g%3E%3C/svg%3E");
}

/* =====================================================================
   RESET / BASE — geometria angular (o símbolo é um H em malha quadrada)
   ===================================================================== */
*, *::before, *::after { box-sizing: border-box; border-radius: 0 !important; }
* { margin: 0; padding: 0; }

html {
  scroll-behavior: smooth;
  -webkit-text-size-adjust: 100%;
  scroll-padding-top: calc(var(--header-h) + var(--topbar-h) + 12px);
}

body {
  font-family: var(--font-body);
  font-size: 16px;
  line-height: 1.6;
  color: var(--text);
  background: var(--white);
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}

img, svg, video { max-width: 100%; height: auto; display: block; }
a { color: inherit; text-decoration: none; }
ul, ol { list-style: none; }
button { font: inherit; cursor: pointer; border: 0; background: transparent; color: inherit; }
::selection { background: var(--brand); color: var(--white); }

.container {
  width: 100%;
  max-width: var(--container);
  margin: 0 auto;
  padding: 0 var(--gutter);
}

section { padding: clamp(64px, 8vw, 104px) 0; }

/* =====================================================================
   TIPOGRAFIA UTILITÁRIA
   ===================================================================== */
.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-size: 0.76rem;
  font-weight: 500;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--brand);
  margin-bottom: 16px;
}
/* marcador = símbolo do kit (motivo cheio), nunca ícone de biblioteca */
.eyebrow::before {
  content: '';
  width: 1em; height: 1em;
  background: currentColor;
  -webkit-mask: var(--mark-full) center/contain no-repeat;
  mask: var(--mark-full) center/contain no-repeat;
}
.eyebrow--light { color: var(--brand-light); }
.eyebrow--dark { color: var(--brand); }

.section-title {
  font-family: var(--font-display);
  font-weight: 900;
  font-size: var(--fs-h2);
  line-height: 1.06;
  letter-spacing: -0.022em;
  color: var(--ink);
  text-wrap: balance;
}
.section-title--light { color: var(--white); }
/* régua do título: nasce com largura (identidade não depende de JS) */
.section-title::after {
  content: '';
  display: block;
  width: 46px;
  height: 4px;
  margin-top: 18px;
  background: var(--brand);
  transition: width .6s var(--ease);
}
.section-title.is-visible::after { width: 86px; }
/* em dobra escura o vermelho cheio some: a régua usa a variante clara */
.section-title--light::after { background: var(--brand-light); }

.section-lead {
  margin-top: 18px;
  font-size: var(--fs-lead);
  color: var(--text);
  max-width: 62ch;
}
.section-lead--light { color: var(--text-dark-bg); }
.section-lead--short { max-width: 52ch; }

.accent { color: var(--brand); }
.section-title--light .accent { color: var(--brand-light); }

/* chapa vermelha: o grafismo do cliente (uma linha por bloco, nunca tudo) */
.plate {
  background: var(--brand);
  color: var(--white);
  padding: 0.02em 0.22em 0.1em;
  box-decoration-break: clone;
  -webkit-box-decoration-break: clone;
}

/* reveal em cascata */
.reveal, [data-reveal] {
  opacity: 0;
  transform: translateY(18px);
  transition: opacity .6s var(--ease), transform .6s var(--ease);
}
.reveal.is-visible, [data-reveal].is-revealed { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  .reveal, [data-reveal] { opacity: 1; transform: none; transition: none; }
}


/* textura: o símbolo em opacidade baixíssima nas dobras escuras */
.mark-texture { position: relative; isolation: isolate; }
.mark-texture > * { position: relative; z-index: 1; }
.mark-texture::after {
  content: '';
  position: absolute; inset: 0; z-index: 0;
  background: var(--white);
  -webkit-mask: var(--mark-full) right -6% bottom -10%/34% no-repeat;
  mask: var(--mark-full) right -6% bottom -10%/34% no-repeat;
  opacity: .05;
  pointer-events: none;
}

/* =====================================================================
   BOTÕES — pulso + sheen. Verde = conversão; vermelho = institucional
   ===================================================================== */
.btn {
  position: relative;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 15px 26px;
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 0.95rem;
  letter-spacing: 0.01em;
  line-height: 1.15;
  text-align: center;
  white-space: normal;
  overflow: hidden;
  transition: transform .2s var(--ease), background .2s var(--ease), color .2s var(--ease);
}
.btn svg { width: 18px; height: 18px; flex: none; }
.btn:hover { transform: translateY(-2px); }
.btn::after {
  content: '';
  position: absolute;
  top: 0; left: -140%;
  width: 55%; height: 100%;
  background: linear-gradient(100deg, transparent, rgba(255, 255, 255, .38), transparent);
  transform: skewX(-18deg);
  animation: sheen 4.6s var(--ease) infinite;
}
@keyframes sheen { 0%, 62% { left: -140%; } 88%, 100% { left: 150%; } }

.btn--accent { background: var(--brand); color: var(--white); }
.btn--accent:hover { background: var(--brand-dark); }

.btn--green {
  background: var(--green);
  color: var(--white);
  box-shadow: 0 0 0 0 rgba(31, 168, 88, .55);
  animation: pulse-green 2.4s infinite;
}
.btn--green:hover { background: var(--green-deep); }
@keyframes pulse-green {
  0%   { box-shadow: 0 0 0 0 rgba(31, 168, 88, .5); }
  70%  { box-shadow: 0 0 0 16px rgba(31, 168, 88, 0); }
  100% { box-shadow: 0 0 0 0 rgba(31, 168, 88, 0); }
}

.btn--ghost-light {
  background: transparent;
  color: var(--white);
  box-shadow: inset 0 0 0 2px rgba(255, 255, 255, .55);
}
.btn--ghost-light:hover { background: rgba(255, 255, 255, .12); }

.btn--back {
  background: transparent;
  color: var(--gray-2);
  box-shadow: inset 0 0 0 1px var(--line);
  font-weight: 600;
}
.btn--back::after { display: none; }

.btn--lg { padding: 18px 30px; font-size: 1rem; }
.btn--compact { padding: 11px 18px; font-size: 0.85rem; }
.btn--block { display: flex; width: 100%; }

@media (prefers-reduced-motion: reduce) {
  .btn::after, .btn--green { animation: none; }
}

/* =====================================================================
   PROGRESSO DE LEITURA / TOPBAR / HEADER
   ===================================================================== */
.read-progress {
  position: fixed; top: 0; left: 0; z-index: 60;
  height: 3px; width: 0;
  background: var(--brand);
}

.topbar {
  position: fixed; top: 0; left: 0; right: 0; z-index: 50;
  height: var(--topbar-h);
  display: flex; align-items: center; justify-content: center;
  background: var(--brand);
  color: var(--white);
}
.topbar__text {
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  padding: 0 14px;
  text-align: center;
}

.site-header {
  position: fixed; top: var(--topbar-h); left: 0; right: 0; z-index: 45;
  height: var(--header-h);
  background: var(--ink);
  border-bottom: 1px solid var(--line-dark);
  transition: background .3s var(--ease);
}
.site-header.is-solid { background: var(--ink); box-shadow: 0 10px 30px -18px rgba(0, 0, 0, .8); }
.site-header__inner {
  height: 100%;
  display: flex; align-items: center; gap: 18px;
}
.site-header__brand img { height: 38px; width: auto; }

.site-nav {
  flex: 1;
  display: flex; align-items: center; gap: 6px;
  padding-left: 10px;
  overflow-x: auto;
  scrollbar-width: none;
  -webkit-mask: linear-gradient(90deg, transparent 0, #000 4%, #000 92%, transparent 100%);
  mask: linear-gradient(90deg, transparent 0, #000 4%, #000 92%, transparent 100%);
}
.site-nav::-webkit-scrollbar { display: none; }
.site-nav a {
  flex: none;
  padding: 8px 13px;
  font-size: 0.82rem;
  font-weight: 600;
  color: var(--gray);
  white-space: nowrap;
  transition: color .2s var(--ease), background .2s var(--ease);
}
.site-nav a:hover { color: var(--white); }
.site-nav a.current { background: var(--white); color: var(--ink); }

.site-header__cta { flex: none; }

@media (max-width: 900px) {
  .site-header__cta { display: none; }
  .site-header__brand img { height: 32px; }
}

/* =====================================================================
   HERO
   ===================================================================== */
.hero {
  position: relative;
  padding: calc(var(--header-h) + var(--topbar-h) + clamp(48px, 7vw, 86px)) 0 clamp(56px, 7vw, 92px);
  background: var(--ink);
  overflow: hidden;
}
.hero__bg { position: absolute; inset: 0; --hero-shift: 0px; }
.hero__bg img { width: 100%; height: 100%; object-fit: cover; object-position: center; }
.hero__overlay {
  position: absolute; inset: 0;
  background:
    linear-gradient(90deg, rgba(11, 11, 11, .92) 0%, rgba(11, 11, 11, .7) 48%, rgba(11, 11, 11, .3) 100%),
    linear-gradient(180deg, rgba(11, 11, 11, .55) 0%, rgba(11, 11, 11, .18) 40%, rgba(11, 11, 11, .78) 100%);
}
.hero__content {
  position: relative;
  display: grid;
  grid-template-columns: minmax(0, 1.32fr) minmax(0, 0.68fr);
  gap: clamp(28px, 4vw, 56px);
  align-items: center;
}
.hero__headline {
  font-family: var(--font-display);
  font-weight: 900;
  font-size: var(--fs-h1);
  line-height: 1.04;
  letter-spacing: -0.028em;
  color: var(--white);
  text-wrap: balance;
}
.hero__sub {
  margin-top: 20px;
  max-width: 56ch;
  font-size: var(--fs-lead);
  color: var(--text-dark-bg);
}
.hero__cta {
  margin-top: 30px;
  display: flex; flex-wrap: wrap; gap: 14px;
}
.hero__cue {
  margin-top: 30px;
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 0.78rem;
  font-weight: 600;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--gray);
}
.hero__cue-chevron { display: block; width: 18px; animation: cue 1.9s var(--ease) infinite; }
.hero__cue-chevron svg { width: 18px; height: 18px; }
@keyframes cue { 0%, 100% { transform: translateY(0); } 50% { transform: translateY(5px); } }

.hero__reel { position: relative; box-shadow: var(--shadow); }
.hero__reel-video {
  width: 100%;
  aspect-ratio: 9 / 16;
  max-height: 62vh;
  object-fit: cover;
  background: var(--ink-2);
}
.hero__reel-tag {
  position: absolute; left: 0; right: 0; bottom: 0;
  background: var(--brand);
  color: var(--white);
  font-size: 0.74rem;
  font-weight: 800;
  letter-spacing: 0.12em;
  line-height: 1.3;
  text-transform: uppercase;
  text-align: center;
  padding: 11px 14px;
  animation: tagPulse 3.6s var(--ease) infinite;
}
@keyframes tagPulse {
  0%, 100% { background: var(--brand); }
  50%      { background: #d12f36; }
}

@media (max-width: 900px) {
  .hero__content { grid-template-columns: 1fr; }
  .hero__reel { max-width: 320px; margin: 8px auto 0; }
  .hero__reel-video { max-height: 46vh; }
  .hero__overlay { background: linear-gradient(180deg, rgba(11, 11, 11, .86) 0%, rgba(11, 11, 11, .78) 55%, rgba(11, 11, 11, .93) 100%); }
}

/* =====================================================================
   NÚMEROS DE AUTORIDADE
   ===================================================================== */
.proof { background: var(--off); padding: clamp(48px, 6vw, 72px) 0; }
.proof__stats {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 0;
}
.stat {
  padding: clamp(20px, 3vw, 34px) clamp(18px, 2.4vw, 32px);
  border-left: 3px solid var(--brand);
  background: var(--white);
  box-shadow: 0 18px 40px -34px rgba(0, 0, 0, .5);
}
.stat + .stat { border-left: 3px solid var(--brand); }
.stat__num {
  display: inline-block;
  font-family: var(--font-display);
  font-weight: 900;
  font-size: clamp(2.6rem, 1.6rem + 3.2vw, 4rem);
  line-height: 1;
  letter-spacing: -0.04em;
  color: var(--ink);
}
.stat__ord { font-size: .55em; vertical-align: super; }
.stat__unit {
  display: block;
  margin-top: 6px;
  font-size: 0.76rem;
  font-weight: 600;
  letter-spacing: 0.26em;
  text-transform: uppercase;
  color: var(--brand);
}
.stat__label {
  margin-top: 14px;
  font-size: 0.94rem;
  color: var(--text);
}
@media (max-width: 860px) {
  .proof__stats { grid-template-columns: 1fr; gap: 12px; }
}

/* =====================================================================
   GARANTIAS
   ===================================================================== */
.guarantees { background: var(--white); }
.guarantees__grid {
  margin-top: 42px;
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
}
.guarantee {
  position: relative;
  overflow: hidden;
  background: var(--white);
  padding: clamp(26px, 3vw, 36px);
  transition: background .3s var(--ease), transform .3s var(--ease);
}
/* marca d'água do símbolo, como o manual faz nas páginas de seção */
.guarantee::after {
  content: '';
  position: absolute;
  right: 18px; bottom: 16px;
  width: 92px; height: 92px;
  background: var(--brand);
  -webkit-mask: var(--mark-full) center/contain no-repeat;
  mask: var(--mark-full) center/contain no-repeat;
  opacity: .05;
  transition: opacity .35s var(--ease), transform .5s var(--ease);
}
/* fio vermelho que cresce no topo do card */
.guarantee::before {
  content: '';
  position: absolute; left: 0; top: 0;
  width: 0; height: 4px;
  background: var(--brand);
  transition: width .45s var(--ease);
}
.guarantee:hover { background: var(--off); }
.guarantee:hover::before { width: 100%; }
.guarantee:hover::after { opacity: .12; transform: translate(-4px, -4px); }
/* numeral da garantia, na hierarquia do logotipo (pesado e apertado) */
.guarantee__num {
  display: block;
  font-family: var(--font-display);
  font-weight: 900;
  font-size: 1rem;
  letter-spacing: .18em;
  color: var(--brand);
  margin-bottom: 14px;
}
.guarantee__title {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: var(--fs-h3);
  letter-spacing: -0.01em;
  color: var(--ink);
  margin-bottom: 10px;
}
.guarantee__text { font-size: 0.95rem; color: var(--text); }
.guarantee--cta { background: var(--ink); display: flex; flex-direction: column; justify-content: center; }
.guarantee--cta .guarantee__title { color: var(--white); }
.guarantee--cta .guarantee__text { color: var(--text-dark-bg); margin-bottom: 20px; }
@media (max-width: 980px) { .guarantees__grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } }
@media (max-width: 620px) { .guarantees__grid { grid-template-columns: 1fr; } }

/* =====================================================================
   COMPARATIVO / RISCO
   ===================================================================== */
.compare { background: var(--ink); }
.compare__grid {
  margin-top: 42px;
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 22px;
  align-items: start;
}
.compare__col {
  position: relative;
  padding: clamp(24px, 3vw, 36px);
  background: var(--ink-2);
  border: 1px solid var(--line-dark);
}
.compare__col--good {
  background: var(--white);
  border-color: var(--white);
  box-shadow: 0 0 0 3px var(--brand), 0 30px 70px -40px rgba(193, 39, 45, .9);
}
.compare__seal {
  position: absolute; top: 0; right: 0;
  background: var(--brand);
  color: var(--white);
  font-size: 0.66rem;
  font-weight: 800;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  padding: 7px 12px;
}
.compare__tag {
  display: inline-block;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  margin-bottom: 12px;
}
.compare__tag--bad { color: var(--gray-2); }
.compare__tag--good { color: var(--brand); }
.compare__head {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: var(--fs-h3);
  color: var(--white);
  margin-bottom: 20px;
}
.compare__col--good .compare__head { color: var(--ink); }
.compare__list li {
  position: relative;
  padding: 12px 0 12px 34px;
  font-size: 0.95rem;
  border-top: 1px solid var(--line-dark);
}
.compare__col--good .compare__list li { border-top-color: var(--line); }
.compare__list li:first-child { border-top: 0; }
.compare__list--bad li { color: var(--gray); }
.compare__list--good li { color: var(--text); }
.compare__list li::before {
  content: '';
  position: absolute; left: 0; top: 15px;
  width: 18px; height: 18px;
  background: currentColor;
}
.compare__list--bad li::before {
  background: var(--brand);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M5 5l14 14M19 5L5 19' stroke='%23000' stroke-width='3' fill='none'/%3E%3C/svg%3E") center/contain no-repeat;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M5 5l14 14M19 5L5 19' stroke='%23000' stroke-width='3' fill='none'/%3E%3C/svg%3E") center/contain no-repeat;
}
.compare__list--good li::before {
  background: var(--green);
  -webkit-mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M20 6L9 17l-5-5' stroke='%23000' stroke-width='3' fill='none'/%3E%3C/svg%3E") center/contain no-repeat;
  mask: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'%3E%3Cpath d='M20 6L9 17l-5-5' stroke='%23000' stroke-width='3' fill='none'/%3E%3C/svg%3E") center/contain no-repeat;
}
.compare__col--good .btn { margin-top: 24px; }
@media (max-width: 860px) { .compare__grid { grid-template-columns: 1fr; } }

/* =====================================================================
   COMO FUNCIONA (timeline)
   ===================================================================== */
.process { background: var(--off); }
.timeline { position: relative; margin-top: 46px; padding-left: 62px; }
.timeline::before {
  content: '';
  position: absolute; left: 25px; top: 8px; bottom: 8px;
  width: 3px;
  background: var(--line);
}
.timeline__fill {
  position: absolute; left: 25px; top: 8px;
  width: 3px; height: 0;
  background: var(--brand);
  transition: height .7s var(--ease);
}
.timeline__step {
  position: relative;
  padding-bottom: 34px;
  opacity: 0;
  transform: translateY(14px);
  transition: opacity .5s var(--ease), transform .5s var(--ease);
}
.timeline__step.on { opacity: 1; transform: none; }
.timeline__step:last-child { padding-bottom: 0; }
.timeline__marker {
  position: absolute; left: -62px; top: 0;
  width: 54px; height: 54px;
  display: flex; align-items: center; justify-content: center;
  background: var(--white);
  border: 3px solid var(--line);
  transition: border-color .4s var(--ease), background .4s var(--ease);
}
.timeline__step.on .timeline__marker { border-color: var(--brand); background: var(--brand); }
.timeline__num {
  font-family: var(--font-display);
  font-weight: 900;
  font-size: 1.05rem;
  color: var(--gray-2);
  transition: color .4s var(--ease);
}
.timeline__step.on .timeline__num { color: var(--white); }
.timeline__card { background: var(--white); padding: clamp(20px, 2.4vw, 28px); border-left: 3px solid var(--brand); }
.timeline__card h3 {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: var(--fs-h3);
  color: var(--ink);
  margin-bottom: 8px;
}
.timeline__card p { font-size: 0.95rem; color: var(--text); }
@media (max-width: 560px) {
  .timeline { padding-left: 46px; }
  .timeline::before, .timeline__fill { left: 18px; }
  .timeline__marker { left: -46px; width: 40px; height: 40px; }
}

/* =====================================================================
   PROJETOS (carrossel)
   ===================================================================== */
.gallery { background: var(--ink); overflow: hidden; }
.gallery__head { margin-bottom: 36px; }
.marquee-wrap { position: relative; }
.marquee { overflow: hidden; cursor: grab; }
.marquee.is-dragging { cursor: grabbing; }
.marquee__track { display: flex; gap: 22px; will-change: transform; }
.marquee__item { flex: 0 0 clamp(260px, 32vw, 420px); }
.marquee__item img {
  width: 100%;
  aspect-ratio: 4 / 3;
  object-fit: cover;
  border: 1px solid var(--line-dark);
}
.marquee__item figcaption {
  margin-top: 10px;
  font-size: 0.76rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--gray-2);
}
.marquee__nav {
  position: absolute; top: 38%; z-index: 3;
  width: 46px; height: 46px;
  display: flex; align-items: center; justify-content: center;
  background: var(--brand);
  color: var(--white);
  transition: background .2s var(--ease);
}
.marquee__nav:hover { background: var(--brand-dark); }
.marquee__nav svg { width: 20px; height: 20px; }
.marquee__nav--prev { left: 12px; }
.marquee__nav--next { right: 12px; }
.gallery__cta { margin-top: 40px; display: flex; justify-content: center; }

/* =====================================================================
   DEPOIMENTOS
   ===================================================================== */
.testi { background: var(--white); }
.testi__lead {
  margin-top: 40px;
  display: grid;
  grid-template-columns: minmax(0, 0.62fr) minmax(0, 1.38fr);
  gap: clamp(24px, 3.4vw, 44px);
  align-items: start;
}
.testi__video video {
  width: 100%;
  aspect-ratio: 9 / 16;
  max-height: 560px;
  object-fit: cover;
  background: var(--ink);
  border: 1px solid var(--line);
}
.testi__vlabel {
  margin-top: 10px;
  font-size: 0.78rem;
  color: var(--gray-2);
}
.testi__quotes { display: grid; gap: 16px; }
.testi__quote {
  background: var(--off);
  border-left: 4px solid var(--brand);
  padding: clamp(20px, 2.4vw, 28px);
}
.testi__quote p { font-size: 1.02rem; color: var(--ink); }
.testi__quote footer { margin-top: 14px; display: flex; flex-direction: column; }
.testi__quote strong { font-family: var(--font-display); font-weight: 800; color: var(--ink); }
.testi__quote span { font-size: 0.82rem; color: var(--gray-2); letter-spacing: .04em; }
@media (max-width: 860px) {
  .testi__lead { grid-template-columns: 1fr; }
  .testi__video { max-width: 320px; }
}

/* =====================================================================
   QUEM SOMOS
   ===================================================================== */
.experts { background: var(--ink); }
.experts__inner {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr);
  gap: clamp(28px, 4vw, 56px);
  align-items: center;
}
.experts__lead { margin-top: 22px; font-size: var(--fs-lead); color: var(--text-dark-bg); }
.experts__lead strong { color: var(--white); }
.experts__sign {
  margin-top: 24px;
  padding-left: 16px;
  border-left: 4px solid var(--brand);
  display: flex; flex-direction: column;
}
.experts__sign strong { font-family: var(--font-display); font-weight: 800; font-size: 1.1rem; color: var(--white); }
.experts__sign span { font-size: 0.84rem; color: var(--gray-2); letter-spacing: .04em; }

.experts__creds { margin-top: 26px; display: grid; gap: 10px; }
.experts__creds li {
  position: relative;
  padding-left: 26px;
  font-size: 0.95rem;
  color: var(--gray);
}
.experts__creds li::before {
  content: '';
  position: absolute; left: 0; top: 6px;
  width: 13px; height: 13px;
  background: var(--brand-light);
  -webkit-mask: var(--mark-full) center/contain no-repeat;
  mask: var(--mark-full) center/contain no-repeat;
}
.experts__cta { margin-top: 30px; }
.experts__photo { position: relative; }
.experts__photo img { width: 100%; object-fit: cover; aspect-ratio: 4 / 3; }
.experts__caption {
  background: var(--brand);
  color: var(--white);
  padding: 14px 18px;
  display: flex; flex-direction: column;
}
.experts__caption strong { font-family: var(--font-display); font-weight: 800; }
.experts__caption span { font-size: 0.8rem; opacity: .9; }
@media (max-width: 860px) {
  .experts__inner { grid-template-columns: 1fr; }
  .experts__photo { order: -1; }
}

/* =====================================================================
   FAQ
   ===================================================================== */
.faq { background: var(--off); }
.faq__list { margin-top: 36px; border-top: 1px solid var(--line); }
.objection { border-bottom: 1px solid var(--line); background: transparent; }
.objection summary {
  list-style: none;
  cursor: pointer;
  display: flex; align-items: center; justify-content: space-between; gap: 18px;
  padding: 22px 0;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 1.05rem;
  color: var(--ink);
}
.objection summary::-webkit-details-marker { display: none; }
.objection__icon {
  position: relative;
  flex: none;
  width: 22px; height: 22px;
}
.objection__icon::before,
.objection__icon::after {
  content: '';
  position: absolute; left: 50%; top: 50%;
  background: var(--brand);
  transform: translate(-50%, -50%);
  transition: opacity .2s var(--ease);
}
.objection__icon::before { width: 18px; height: 3px; }
.objection__icon::after { width: 3px; height: 18px; }
.objection[open] .objection__icon::after { opacity: 0; }
.objection > p { padding: 0 0 24px; max-width: 72ch; color: var(--text); }

/* =====================================================================
   FORMULÁRIO
   ===================================================================== */
.viability { background: var(--ink); }
.form-head { text-align: center; display: flex; flex-direction: column; align-items: center; }
.form-head .section-title::after { margin-left: auto; margin-right: auto; }
.form-card {
  margin: 36px auto 0;
  max-width: 640px;
  background: var(--white);
  padding: clamp(24px, 3vw, 38px);
  box-shadow: var(--shadow);
}
.form-step { display: none; }
.form-step.active { display: block; }
.form-step-title {
  font-family: var(--font-display);
  font-weight: 800;
  font-size: 1.1rem;
  color: var(--ink);
  margin-bottom: 20px;
}
.form-group { margin-bottom: 18px; }
.form-group label {
  display: block;
  margin-bottom: 8px;
  font-size: 0.85rem;
  font-weight: 600;
  color: var(--text);
}
.form-group input,
.form-group select {
  width: 100%;
  padding: 14px 15px;
  font: inherit;
  font-size: 1rem;
  color: var(--ink);
  background: var(--off);
  border: 1px solid var(--line);
  transition: border-color .2s var(--ease), background .2s var(--ease);
}
.form-group input:focus,
.form-group select:focus { outline: none; border-color: var(--brand); background: var(--white); }
.form-group input.error,
.form-group select.error { border-color: var(--brand); background: var(--brand-soft); }
.form-group input::placeholder { color: var(--gray-2); }

.tel-row { display: grid; grid-template-columns: minmax(0, 150px) minmax(0, 1fr); gap: 8px; }
.tel-country { font-size: 0.92rem !important; }

.error-msg { display: none; margin-top: 6px; font-size: 0.8rem; color: var(--brand); }
.error-msg.show { display: block; }

.form-row { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 14px; }
.form-actions { margin-top: 24px; display: flex; gap: 12px; align-items: stretch; }
.form-actions .btn--back { flex: 0 0 auto; padding-left: 22px; padding-right: 22px; }

.form-success { display: none; text-align: center; }
.form-success.show { display: block; }
.success-icon {
  width: 60px; height: 60px;
  margin: 0 auto 18px;
  display: flex; align-items: center; justify-content: center;
  background: var(--green);
  color: var(--white);
}
.success-icon svg { width: 30px; height: 30px; }
.form-success h3 { font-family: var(--font-display); font-weight: 800; font-size: 1.3rem; color: var(--ink); margin-bottom: 10px; }
.form-success p { color: var(--text); }

.trust-badges {
  margin: 26px auto 0;
  max-width: 640px;
  display: flex; flex-wrap: wrap; justify-content: center; gap: 10px 26px;
}
.trust-item {
  display: inline-flex; align-items: center; gap: 8px;
  font-size: 0.82rem;
  color: var(--gray);
}
.trust-item svg { width: 16px; height: 16px; color: var(--brand-light); }

@media (max-width: 560px) {
  .form-row { grid-template-columns: 1fr; }
  .tel-row { grid-template-columns: minmax(0, 134px) minmax(0, 1fr); }
  .tel-country { font-size: 0.84rem !important; padding-left: 10px; padding-right: 4px; }
  .form-actions { flex-wrap: wrap; }
  .form-actions .btn--back { width: 100%; }
}

/* =====================================================================
   RODAPÉ
   ===================================================================== */
.site-footer { background: var(--ink-2); padding: clamp(48px, 6vw, 76px) 0 clamp(90px, 10vw, 110px); text-align: center; }
.site-footer__logo img { height: 46px; width: auto; margin: 0 auto; }
.site-footer__divider {
  width: 26px;
  height: 26px;
  margin: 24px auto;
  background: var(--brand);
  -webkit-mask: var(--mark-full) center/contain no-repeat;
  mask: var(--mark-full) center/contain no-repeat;
}
.site-footer__tagline { max-width: 62ch; margin: 0 auto; color: var(--gray); font-size: 0.95rem; }
.site-footer__info {
  margin: 30px auto 0;
  display: flex; flex-wrap: wrap; justify-content: center; gap: 14px 30px;
}
.site-footer__info-item {
  display: inline-flex; align-items: center; gap: 9px;
  max-width: 100%;
  font-size: 0.85rem; color: var(--gray-2);
}
.site-footer__info-item span { min-width: 0; }
.site-footer__info-item svg { width: 17px; height: 17px; color: var(--brand-light); flex: none; }
.site-footer__copy { margin-top: 34px; font-size: 0.8rem; color: var(--gray-2); }
.site-footer__dev { margin-top: 8px; font-size: 0.8rem; color: var(--gray-2); }
.dev-badge span { color: var(--white); font-weight: 800; letter-spacing: .06em; }

/* =====================================================================
   CTA FIXO · FAB · POPUP
   ===================================================================== */
.mobile-cta {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: 48;
  padding: 12px var(--gutter);
  background: rgba(11, 11, 11, .94);
  border-top: 1px solid var(--line-dark);
  transform: translateY(110%);
  transition: transform .35s var(--ease);
}
.mobile-cta.is-visible { transform: none; }

.wa-fab {
  position: fixed; right: 18px; bottom: 18px; z-index: 49;
  width: 56px; height: 56px;
  display: flex; align-items: center; justify-content: center;
  background: var(--green);
  color: var(--white);
  box-shadow: 0 14px 30px -12px rgba(0, 0, 0, .6);
  transition: transform .35s var(--ease), background .2s var(--ease);
}
.wa-fab:hover { background: var(--green-deep); }
.wa-fab.lifted { transform: translateY(-72px); }
.wa-fab svg { width: 30px; height: 30px; }

.lead-popup { position: fixed; inset: 0; z-index: 70; display: flex; align-items: center; justify-content: center; padding: 24px; }
.lead-popup[hidden] { display: none; }
.lead-popup__backdrop { position: absolute; inset: 0; background: rgba(11, 11, 11, .78); }
.lead-popup__card {
  position: relative;
  width: 100%;
  max-width: 460px;
  max-height: calc(100vh - 48px);
  max-height: calc(100dvh - 48px);
  overflow-y: auto;
  overscroll-behavior: contain;
  background: var(--white);
  padding: clamp(22px, 3vw, 32px);
  box-shadow: var(--shadow);
}
.lead-popup__close {
  position: absolute; top: 8px; right: 12px;
  font-size: 1.8rem; line-height: 1;
  color: var(--gray-2);
}
.lead-popup__title {
  font-family: var(--font-display);
  font-weight: 900;
  font-size: 1.4rem;
  line-height: 1.12;
  color: var(--ink);
  margin-bottom: 10px;
}
.lead-popup__sub { font-size: 0.92rem; color: var(--text); margin-bottom: 20px; }
.popup-step { display: none; }
.popup-step.active { display: block; }
.popup-step__actions { margin-top: 18px; display: flex; flex-wrap: wrap; align-items: center; gap: 12px; }
.popup-step__actions .btn { flex: 1 1 180px; white-space: normal; }
.popup-back { font-size: 0.85rem; font-weight: 600; color: var(--gray-2); }
.lead-popup__success { display: none; text-align: center; }
.lead-popup__success.show { display: block; }
.lead-popup__success h3 { font-family: var(--font-display); font-weight: 800; font-size: 1.2rem; color: var(--ink); margin-bottom: 8px; }
.lead-popup__success p { color: var(--text); font-size: 0.95rem; }

@media (max-width: 420px) {
  .wa-fab { width: 50px; height: 50px; }
  .wa-fab svg { width: 26px; height: 26px; }
}

/* ALCANCE NACIONAL: o recado vive na tarja sobre o vídeo do hero */
@keyframes markPulse { 0%, 100% { opacity: .55; } 50% { opacity: 1; } }

  from { transform: scale(1.04) translate3d(0, var(--hero-shift, 0px), 0); }
  to   { transform: scale(1.12) translate3d(0, var(--hero-shift, 0px), 0); }
}

/* entrada em cascata do bloco do hero */
.hero__text > * { animation: heroIn .8s var(--ease) both; }
.hero__text > .eyebrow      { animation-delay: .05s; }
.hero__text > .hero__headline { animation-delay: .14s; }
.hero__text > .hero__sub    { animation-delay: .26s; }
.hero__text > .hero__cta    { animation-delay: .42s; }
.hero__text > .hero__cue    { animation-delay: .54s; }
@keyframes heroIn { from { opacity: 0; transform: translateY(16px); } to { opacity: 1; transform: none; } }

/* a chapa vermelha do H1 é escrita da esquerda para a direita */
.hero__headline .plate {
  background-image: linear-gradient(90deg, var(--brand) 0 100%);
  background-repeat: no-repeat;
  background-size: 0% 100%;
  animation: plateWipe .7s var(--ease) .5s forwards;
}
@keyframes plateWipe { to { background-size: 100% 100%; } }

.hero__reel { animation: heroIn .9s var(--ease) .3s both; }
.hero__reel::after {
  content: '';
  position: absolute; inset: 0;
  box-shadow: inset 0 0 0 1px rgba(255, 255, 255, .22);
  pointer-events: none;
}

/* números: o cartão levanta e o fio da esquerda engrossa */
.stat { transition: transform .3s var(--ease), box-shadow .3s var(--ease), border-left-width .3s var(--ease); }
.stat:hover { transform: translateY(-4px); box-shadow: 0 26px 50px -34px rgba(0, 0, 0, .7); border-left-width: 8px; }

/* garantias: cascata na entrada */
.guarantee.is-visible { animation: cardIn .6s var(--ease) both; }
.guarantees__grid .guarantee:nth-child(2).is-visible { animation-delay: .08s; }
.guarantees__grid .guarantee:nth-child(3).is-visible { animation-delay: .16s; }
.guarantees__grid .guarantee:nth-child(4).is-visible { animation-delay: .24s; }
.guarantees__grid .guarantee:nth-child(5).is-visible { animation-delay: .32s; }
.guarantees__grid .guarantee:nth-child(6).is-visible { animation-delay: .40s; }
@keyframes cardIn { from { opacity: 0; transform: translateY(20px); } to { opacity: 1; transform: none; } }

/* comparativo: o card vencedor pulsa de leve e ganha brilho passageiro */
.compare__col--good { animation: winnerGlow 4.2s var(--ease) infinite; overflow: hidden; }
@keyframes winnerGlow {
  0%, 100% { box-shadow: 0 0 0 3px var(--brand), 0 30px 70px -40px rgba(193, 39, 45, .9); }
  50%      { box-shadow: 0 0 0 3px var(--brand), 0 34px 90px -34px rgba(193, 39, 45, 1); }
}
.compare__col--good::after {
  content: '';
  position: absolute; top: 0; left: -60%;
  width: 45%; height: 100%;
  background: linear-gradient(100deg, transparent, rgba(193, 39, 45, .10), transparent);
  transform: skewX(-16deg);
  animation: sheen 6s var(--ease) infinite;
  pointer-events: none;
}
.compare__list li { transition: transform .25s var(--ease), color .25s var(--ease); }
.compare__col--good .compare__list li:hover { transform: translateX(4px); color: var(--ink); }

/* timeline: o nó ativo pulsa uma vez ao acender */
.timeline__step.on .timeline__marker { animation: nodePop .6s var(--ease) both; }
@keyframes nodePop {
  0%   { transform: scale(.86); }
  60%  { transform: scale(1.06); }
  100% { transform: scale(1); }
}
.timeline__card { transition: transform .3s var(--ease), box-shadow .3s var(--ease); }
.timeline__card:hover { transform: translateX(6px); box-shadow: 0 22px 44px -34px rgba(0, 0, 0, .55); }

/* projetos: a foto aproxima e a legenda acende */
.marquee__item { position: relative; }
.marquee__item img { transition: transform .6s var(--ease), filter .4s var(--ease); }
.marquee__item:hover img { transform: scale(1.05); filter: saturate(1.06); }
.marquee__item figcaption { transition: color .3s var(--ease); }
.marquee__item:hover figcaption { color: var(--white); }
.marquee__item::after {
  content: '';
  position: absolute; left: 0; bottom: 34px;
  width: 0; height: 4px;
  background: var(--brand);
  transition: width .45s var(--ease);
}
.marquee__item:hover::after { width: 64px; }

/* depoimentos: o fio vermelho cresce e o cartão avança */
.testi__quote { transition: transform .3s var(--ease), border-left-width .3s var(--ease), background .3s var(--ease); }
.testi__quote:hover { transform: translateX(5px); border-left-width: 8px; background: #f2f0ef; }

/* quem somos: a foto entra por revelação e o símbolo assina a dobra */
.experts { position: relative; overflow: hidden; }
.experts::after {
  content: '';
  position: absolute; right: -60px; top: -40px;
  width: 320px; height: 320px;
  background: var(--white);
  -webkit-mask: var(--mark-full) center/contain no-repeat;
  mask: var(--mark-full) center/contain no-repeat;
  opacity: .035;
  pointer-events: none;
}
.experts__photo img { transition: transform .7s var(--ease); }
.experts__photo:hover img { transform: scale(1.04); }

/* FAQ: a pergunta desliza e o sinal gira ao abrir */
.objection summary { transition: color .25s var(--ease), padding-left .25s var(--ease); }
.objection summary:hover { color: var(--brand); padding-left: 8px; }
.objection__icon::before, .objection__icon::after { transition: transform .3s var(--ease), opacity .2s var(--ease); }
.objection[open] .objection__icon::before { transform: translate(-50%, -50%) rotate(180deg); }
.objection[open] > p { animation: faqIn .4s var(--ease) both; }
@keyframes faqIn { from { opacity: 0; transform: translateY(-6px); } to { opacity: 1; transform: none; } }

/* formulário: o campo em foco ganha o fio da marca */
.form-group input, .form-group select { transition: border-color .2s var(--ease), background .2s var(--ease), box-shadow .2s var(--ease); }
.form-group input:focus, .form-group select:focus { box-shadow: 0 0 0 3px var(--brand-soft); }

/* topbar: o texto respira devagar */
.topbar__text { animation: markPulse 6s var(--ease) infinite; }

@media (prefers-reduced-motion: reduce) {
  .hero__bg img, .hero__text > *, .hero__reel, .hero__headline .plate,
  .guarantee.is-visible,
  .compare__col--good, .compare__col--good::after,
  .timeline__step.on .timeline__marker, .objection[open] > p, .topbar__text {
    animation: none !important;
  }
  .hero__bg img { transform: scale(1.04); }
  .hero__headline .plate { background-size: 100% 100%; }
}

/* No celular o card fica alto e a marca d'água cai atrás do texto: sai. */
@media (max-width: 620px) {
  .guarantee::after { display: none; }
  .experts::after { width: 200px; height: 200px; right: -70px; }
}

/* =====================================================================
   AJUSTES DE LEITURA (retorno do cliente)
   ===================================================================== */

/* Garantias: frase-resumo em destaque para bater o olho, texto do cliente
   abaixo em corpo menor. O card fica escaneável sem perder a copy. */
.guarantee__num {
  display: inline-block;
  background: var(--brand);
  color: var(--white);
  padding: 4px 9px;
  font-size: .78rem;
  letter-spacing: .12em;
  margin-bottom: 16px;
}
.guarantee__title {
  font-size: .78rem !important;
  font-weight: 700 !important;
  letter-spacing: .22em;
  text-transform: uppercase;
  color: var(--gray-2) !important;
  margin-bottom: 8px !important;
}
.guarantee__hook {
  font-family: var(--font-display);
  font-weight: 900;
  font-size: clamp(1.15rem, 1.02rem + .55vw, 1.45rem);
  line-height: 1.14;
  letter-spacing: -0.02em;
  color: var(--ink);
  margin-bottom: 12px;
  text-wrap: balance;
}
.guarantee__text { font-size: .92rem; color: #4a4a4a; }
.guarantee--cta .guarantee__title { color: var(--white) !important; letter-spacing: -0.01em; text-transform: none; font-size: var(--fs-h3) !important; font-weight: 800 !important; }
.guarantee--cta .guarantee__text { color: var(--text-dark-bg); }

/* Ritmo: o primeiro card ocupa duas colunas e abre a leitura */
@media (min-width: 981px) {
  .guarantees__grid { grid-template-columns: repeat(6, minmax(0, 1fr)); }
  .guarantees__grid .guarantee:nth-child(1) { grid-column: span 3; }
  .guarantees__grid .guarantee:nth-child(2) { grid-column: span 3; }
  .guarantees__grid .guarantee:nth-child(n+3) { grid-column: span 2; }
  /* o card de conversão fecha a dobra como faixa inteira */
  .guarantees__grid .guarantee.guarantee--cta {
    grid-column: 1 / -1;
    display: grid;
    grid-template-columns: minmax(0, 1fr) auto;
    align-items: center;
    gap: 10px 32px;
  }
  .guarantees__grid .guarantee.guarantee--cta .guarantee__title { grid-column: 1; margin-bottom: 4px !important; }
  .guarantees__grid .guarantee.guarantee--cta .guarantee__text { grid-column: 1; margin-bottom: 0; }
  .guarantees__grid .guarantee.guarantee--cta .btn { grid-column: 2; grid-row: 1 / span 2; width: auto; padding-left: 34px; padding-right: 34px; }
  .guarantees__grid .guarantee:nth-child(1) .guarantee__hook,
  .guarantees__grid .guarantee:nth-child(2) .guarantee__hook { font-size: clamp(1.3rem, 1.05rem + .8vw, 1.7rem); }
}

/* Comparativo: cada frase do projeto genérico é RISCADA, e o traço
   nasce ABAIXO do texto (nunca por cima), da esquerda para a direita. */
.compare__list--bad li[data-strike] { position: relative; }
.compare__list--bad li[data-strike]::after {
  content: '';
  position: absolute;
  left: 34px; bottom: 10px;
  width: 0;
  height: 2px;
  background: var(--brand);
  transition: width .5s var(--ease);
}
.compare__col--bad.is-revealed .compare__list--bad li[data-strike]::after { width: calc(100% - 34px); }
.compare__col--bad.is-revealed .compare__list--bad li:nth-child(2)::after { transition-delay: .12s; }
.compare__col--bad.is-revealed .compare__list--bad li:nth-child(3)::after { transition-delay: .24s; }
.compare__col--bad.is-revealed .compare__list--bad li:nth-child(4)::after { transition-delay: .36s; }
.compare__col--bad.is-revealed .compare__list--bad li:nth-child(5)::after { transition-delay: .48s; }
.compare__col--bad.is-revealed .compare__list--bad li:nth-child(6)::after { transition-delay: .60s; }

/* Selos do popup: mesma dobra do formulário, em corpo menor */
.trust-badges--popup {
  margin-top: 18px;
  gap: 8px 16px;
  padding-top: 16px;
  border-top: 1px solid var(--line);
}
.trust-badges--popup .trust-item { color: var(--gray-2); font-size: .74rem; }
.trust-badges--popup .trust-item svg { color: var(--brand); }

@media (prefers-reduced-motion: reduce) {
  .hero__reel-tag { animation: none; }
  .compare__col--bad.is-revealed .compare__list--bad li[data-strike]::after { transition: none; }
}